Brand Development Assistant at Addis Ababa by Repi-Wilmar - Milkta Chereta Leading Tigray Tender Announcement Portal

Repi-Wilmar
Position	Brand Development Assistant
Posted Date	2020-09-11 00:00:00
Closing Date	2020-09-18
location	95
Jobs Identification Number
Salary
By Work Category	Full Time
By Job Category
By Career Level	Mid Career
Sex	Both
Quantity	1
Description	On behalf of our clients, Repi-Wilmar, we are looking for a dynamic & enthusiastic Brand Development Assistant candidate.About the company Follow the link below to learn about the company https://repisc.com/ Job Title: Brand Development Assistant Location: Addis Ababa Career Level: Junior Level (2 to 3 years’ experience)Employment Type: Full timeROLES & RESPONSIBILITIESOperational Brand Management• Be the brand guardian to ensure the business is presenting the brand correctly in all areas;• Track the key drivers of Brand performance, including Sales, marketing KPIs, and competitor performance, use insights to develop course correction plans as appropriate to ensure targets are met;• Manage all elements of the Marketing Mix to maximize performance in the market: product position, Equity, distribution (recommendations to sales team), price & promotions, product quality, and format;• Lead the development and roll-out of the brand support package and ensure the support materials support the brand positioning, acting as an ongoing marketing campaign for the brand;• Lead the development of all POS that may be required across the categories;Innovation Management• Spearhead NPD projects from the initial identification of potential market opportunities to product launch. Identify the need for and work with Category Brand Manager to research and assess business opportunities;• Insure innovation opportunities are based on a sound understanding of the market potential and growth, Consumer demand and need, Raw material, and production capability• Ensure the current range stays one step ahead of its competitors as well as being relevant to consumers and customers through the key levers: quality, price, and volume.Strategy• Work with the Category Brand Manager in the ongoing development and implementation of the Sales target objectives and brand growth plans.• Own and champion a consistent visual brand identity across the business. Create a toolkit for people to use to protect the integrity of the branding;• Consumer insight – develop an intuitive understanding of target consumer attitudes, behaviors, and needs both now and in the future to feed into decision making. Use data from a variety of sources from market research, trends analysis, desk research, observation to build a holistic picture of the consumer's life and in relation to the category;• Competitor - develop a comprehensive understanding of the brand categories and the key competitors therein. Keep abreast of competitor actions, ensuring internal visibility of implications for Repi.Team• Collaborate with and influence Sales, Production, Distribution and Supply Chain to co-ordinate their activities to deliver strategic and operating plan projects and objectives;• As a member of the Marketing Team, actively contribute to the wider brand and commercial growth strategy of the company;• Lead, as assigned, cross-functional projects to successful conclusions;How to ApplyIf you are up to the challenge, possess the necessary qualification and experience; please send your CV and application letter quoting the job title on the email subject (Brand Development Assistant) to info@ethiocv.com before 18th September 2020.Kindly indicate current/last salary on your CV/email
Educational Requirements	Bachelor's
Desired Skills	Job Requirement / Qualification ? Proven experience as Brand Development or similar role ? Ability to problem-solve, work independently / in a group setting, ? Multitasking Ability, adapt quickly, prioritize. ? Must be goal-oriented, a team player, self-starter, proactive, and emphatic communicator. ? Strong with critical thinking, organization, attention to detail, and positive outlook. • Thorough knowledge of strategic planning principles and marketing best practices • Proficient in MS Office (ppt, Word, Excel) • Familiarity with social media and web analytics (e.g. Web Trends) • Excellent communication and people skills • Strong organizational and time-management abilities • Creativity and commercial awareness • Excellent Graphic Designing Skill and ability to design and prepare a layout for printing. • Numerical skills • BSc/BA in marketing, business administration or relevant discipline with 2-3years’ experience
Experience Requirements	1-3 years
How to apply